Fancy Concept, Marla Sofia Parreaux & cryptocurrency scandals
Conflict of Interest disclaimer: the author has resided in Switzerland, he has taken the Swiss citizenship oath and, from time to time, been party to legal and contractual relationships involving parties referenced in the JuristGate reports. The nature of these relationships is often declared within the research reports although we can't rule out the possibility some relationships or influences have not been explicitly itemized within every report.
The bankruptcy of Mathieu Parreaux published his date of birth (11 November 1992) and his home address at Allée des Roseaux 1, Châtelaine 1219, Switzerland. He is a Swiss citizen originating from the commune of La Brévine, Canton Neuchatel.
Searching the address in public business records, we find a sole trader using the business name Fancy Concept. The business is at the same address and the proprietor is Marla Sofia Parreaux. Marla's date of birth appears in another public business register as August 1997. Marla is also linked to addresses in France, in both Gaillard and Lyon Vaise, for a business Atreide Ventures SAS (931 427 561) which is a front for Milenium Crypto.
Based on these dates of birth, people have speculated whether Marla is the wife, sister or cousin of ringleader Mathieu Parreaux.
We could not find any public web site for Fancy Concept in Switzerland. We found various other businesses around Europe using exactly the same name, including Fancy Concept in Bari, Italy and Fancy Concept in Sterrebeek, Belgium.
What was the purpose of creating this business? Did the Parreaux community hope to benefit from the brand created by other businesses using the same generic name? Or did they hope to be obfuscated by the very generic name and the presence of many similar names in search results?
With a very generic business name like this, it could just as easily be selling women's products, cryptocurrencies or even both at the same time.
Mathieu Parreaux was subject to a bankruptcy procedure in 2023. Marla Parreaux began the new business Fancy Concept on 26 September 2024. Did this business provide a way for Mathieu Parreaux to continue trading under a business registered to his wife?
Atreide Ventures was created in France at almost exactly the same time but using other directors. Marla Parreaux was only added as a director in 2025. When Atreide Ventures was created, they stated the business objective:
Activités auxiliaires de services financiers et d'assurance
Translated to English, they state that Atreide Ventures provides auxiliary services for the finance and insurance industries. Yet FINMA's order from April 2023 bans Mathieu Parreaux from working in insurance.
Did Marla Parreaux even know that a business had been created in her name? Remember, Mathieu Parreaux and some of his jurist colleagues had also worked as greffier in the tribunal. He may have been able to use some mechanism to complete the business registration without Marla Parreaux being aware her name was used as a director.
While that seems far-fetched, remember they had fooled a woman in France to quit her old job and come and work for them immediately before FINMA shut down the whole scam.
Please see the rest of the JuristGate reports.
Conflict of Interest disclaimer: the author has resided in Switzerland, he has taken the Swiss citizenship oath and, from time to time, been party to legal and contractual relationships involving parties referenced in the JuristGate reports. The nature of these relationships is often declared within the research reports although we can't rule out the possibility some relationships or influences have not been explicitly itemized within every report.